Proof Blogging is Best for Business

In this blog we’ve explained why even smaller businesses should be blogging, demonstrated how it will drive business in the new Information Age, and introduced a number of software packages new bloggers might consider.

Now over at SmallBizTrends Janet Meiners Thaeler has given us real proof of the benefits of blogging:

Janet tells us:

“Hubspot just came out with research based on their actual customers on how a blog impacts their business. It’s a decent sample size of 1,531 of their customers which are primarily small and mid-sized businesses. Roughly half (795) blog and half don’t (736).

Here’s the data. Those who blog see:

55% more visitors to their website.
97% more links to their website which is a primary factor in where your website shows up in search results. (Want a higher ranking, get quality links to your site).
434% more indexed pages – this is the number of pages that show up in search engines. Just because you have a site doesn’t guarantee it is being indexed (findable). Just because some of your pages are in search engines doesn’t mean all of your pages are.”

You can find lots more information about Blogging for Business in our Internet Marketing category