Social Media

The Truth About Twitter’s Traffic

More great work by RJ Metrics – see the link below. Results Summary We analyzed data through the end of 2009. Where the data overlapped with our previous analysis (which ran through August 2009), the findings were highly consistent. However, the updated data revealed the following noteworthy trends: Twitter ended 2009 with just over 75 [...]

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Rules for Novice Bloggers

Is there such a thing as an expert blogger? I guess that depends on the definition, but this isn’t a science developed by thousands of people over hundreds of years. It’s new, it changes everyday, and it doesn’t have any rules. So that probably means there’s no such thing as an expert, but there are [...]

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The Future of the Social Web

This is a detailed and extremely well thought out picture of ways the social web will develop over the next five years. There’s no question in my mind that we (as individuals and people) will all be doing much more on the Internet as new capabilities emerge. But I’m not quite so sure about the [...]

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Facebook and Twitter Losing Their Appeal

Is this the beginning of the end for the social media phenomena, of the end of the beginning? My guess is this interaction and engagement will be the way of the future but the platforms won’t be Twitter, and may not be Facebook. Somebody needs to find a way of enabling private publishing and public [...]

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Have We Grown Bored of Twitter

Interesting piece of digging here by Andy Beal which has backed up my own impressions. In the latter half of 2008 Twitter was a fun place to be – made interesting perhaps by all those who claimed not to see any sense in Twitter. Those of us making an effort were delighted to be connected [...]

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People Spend 3x More Time on Facebook Than Google

As usual the best source of news related to social media and social media tools is Mashable. This recent post explains exactly why so many big brands are getting interested in Facebook. It shows how the social media giant is dominating the web space with more than 100 million visitors spending upwards of 5 hours/month [...]

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Learning from Going Viral

We all hear the expression – “gone viral”, usually referring to some silly video on You Tube, but it’s not often we get to watch it happen to our own content. Now I’ve finally got an example.  Unfortunately it’s not millions of views, but it does demonstrate the point. We can’t influence whether our content [...]

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Making Sense of New Media

Marketing Guru Seth Godin has, over the past few years, made an enormous contribution to the way the advertising business thinks and helped us all understand something of the opportunities presented by all this new technology. In Permission Marketing he told us traditional marketing methods don’t work any more, because of lack of attention from [...]

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Social Media is Here to Stay

There can’t be any doubt about that! But it seems to me it’s more about publishing and listening/monitoring than about relationships, for the moment at least. Watch the video and let me know what you think. Post Footer automatically generated by Add Post Footer Plugin for wordpress.

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