Internet Marketing

With Content Leading Sales in My Front Office | Front Office Box

We all know business isn’t like it used to be – more competition, more demanding customers, and less interest in our marketing.  These all stem from the Internet. Nowadays customers are more informed and more able to decide for themselves what they want.  Old style power selling won’t work when the customer knows more than [...]

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Jiggling the Web

Recently I listened to a podcast made by Michael Campbell, a generous Canadian who shares his knowledge of Internet Marketing.  More than that, he persuades other experts to share what they know about making money by helping Search engines help us. Post Footer automatically generated by Add Post Footer Plugin for wordpress.

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Content or Engagement?

It seems the world of Internet Marketing is getting involved in quite a discussion about whether “content” or “engagement” is the killer strategy. Recognized experts don’t agree on the question.  For example Gary Vaynerchuck cares much less about writing articles and SEO for his pages.  He wants to “hang out” on sites where he meets [...]

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