Search engine optimization

How You Can Still Make a Fortune with Google : Money :: American Express OPEN Forum

We’ve reproduced this article from American Express On-Line, not because we believe what it says. We don’t. But we do know there are tiny gems of information all over the web which, if brought together in the right pattern, for the right business, will provide successful business models. We’ll collect, and comment on, as many [...]

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How Does Your Website Grade

How’s your website performing? If your like most businesses you’ve given it the SEO treatment, and then pretty much left it alone. You’re probably too busy out there drumming up business to focus on the shop window. But you might change your priorities when you’ve finished reading this article – about Inbound Marketing. We focus [...]

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Another Scammy Pitch By BT

BT is just the worst example of a big company trying to save itself from the revolution by parting novices and fools from their money. A few weeks ago it shut down BT Workspace having charged people good money to use this “BT” service, it then decides the deal isn’t worth it and shuts the [...]

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What Do SEOs Know? | SEO Book.com

A lot of the information in this post by SEObook.com is appropriate to Internet Marketers who are selling stuff for other people, rather than promoting their own offers. But there’s lots of explanation interesting to anybody wanting to blog for business. As usual the video of the Matt Cutts presentation is well worth watching although [...]

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Learn to SEO the Google Way

Matt Cutts does a much better job of explaining the how and why than anybody I’ve come across so far. Post Footer automatically generated by Add Post Footer Plugin for wordpress.

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Google’s Mr. Search Explains Search Marketing

In this video Matt Cutts is interviewed on a range of questions about ways small businesses can provide Google with quality information it can use in the search results it offers to users. It’s great value for anybody new to the subject and re-sets a number of misconceptions more experienced might have. Related articles by [...]

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Scottish Business Needs to Blog

Every business needs to blog, but this is especially true of Scottish businesses.  Blogs allow quality to shine through the marketing fog, engage interested prospects globally, and make size and location irrelevant. A web site is pretty much a “must have” for most businesses these days, or at least a presence on somebody else’s.  It’s [...]

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Does SEO Work Anymore

Recently we got told, by different people, a couple of interesting facts which seemed a little hard to believe at the time. But since then we’ve seen some evidence that they’re both true. The first was 93% of college graduates do not click on sponsored links in Search results. Presumably because they’re looking for genuine [...]

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Keywords Can Be Confusing

Anybody starting an Internet based business is going to get confused about Keywords before very long. Naturally enough we need to discuss the subject in the context of Google, because while there are lots of search engines, it dominates the traffic. Look at any Google Search results and we’ll see three sections – at the [...]

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