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Growing Your Business: 5 Tips From the Founder of Foursquare

Free publicity and promotion opportunities are now available to even the newest and smallest businesses with all of these social media services. All we have to do is get stuck in, do the work, meet the people, and act the part, Just like these guys. This post originally appeared on the American Express OPEN Forum, [...]

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How Startups are Using Social Media for Real Results

The Real Results series is supported by Gist, an online service that helps you build stronger relationships. By connecting your inbox to the web, you get business-critical information about key people and companies. See how it works here. For startups, the amount of money you have to burn before you either need to break even [...]

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Do It Yourself Brand Management

Brand Management and Inbound Marketing are concepts every small business can apply with these do it yourself tools. Every Business Needs Brand Management We all have a brand, and manage our market’s perception of it wherever we can. Our problem has always been reach – finding prospects and delivering our messages to them. Brand Management [...]

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Business Growth with Rainmaking Case Study

Business growth can seem harder than breaking rocks in today’s economic climate. Everybody’s looking for ways to save money – nobody’s interested in spending. Maybe Rainmaking can make a difference? Rainmaking with inbound marketing techniques might be something we should all use to drive business growth. Costs are close to zero. We have more control [...]

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Google Goes After Twitter

So Google‘s in trouble, seemingly everywhere but like the swan swimming upstream it rolls serenely on, even when working like crazy under the surface. Today we see Google execs threatened with prison for publishing illegal content. The company catching the EU‘s ire, previously reserved for Microsoft. An enormous fuss made about privacy and Buzz. Meanwhile [...]

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New Twitter Marketing Tools Case Study

Twitter and the stories of marketing success claimed by some of those gurus. bewilders us. Dell might be able to shift millions of spare inventory over a weekend but how do small guys like us do to get heard above the noise. We just don’t have the brand. Happily we’ve found a service – Indux [...]

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Todays Buzz About Google

Unless you wake every morning to Google Reader full of blog updates about technology and social networking, you’ll probably have missed a mini furore building about the announcement of Google Buzz. Understandably whenever Google comes up with something new shudders occur all over the world, particularly in those start-ups planning to make millions in the [...]

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How Does Your Website Grade

How’s your website performing? If your like most businesses you’ve given it the SEO treatment, and then pretty much left it alone. You’re probably too busy out there drumming up business to focus on the shop window. But you might change your priorities when you’ve finished reading this article – about Inbound Marketing. We focus [...]

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The Truth About Twitter’s Traffic

More great work by RJ Metrics – see the link below. Results Summary We analyzed data through the end of 2009. Where the data overlapped with our previous analysis (which ran through August 2009), the findings were highly consistent. However, the updated data revealed the following noteworthy trends: Twitter ended 2009 with just over 75 [...]

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